New Study Shows: How Social Media Influences Hiring of Outside Counsel | Law Firm Marketing Experts, The Rainmaker Institute - JDSupra
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Attorneys who seek to be hired by in-house counsel should take note of the results in planning their law firm marketing efforts – particularly these from the executive summary of the report:
Blogs are influential. 76 percent of the survey respondents said they place some level of importance on a lawyer’s blog when making a hiring decision.
Blogs are credible. 84 percent of respondents said they perceive blogs as credible...
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